[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fp2sqAhmIFAIuAYh0GN9dPPFE6JplWQxyN2EJ2jNP7SU":3,"getWebBanner":20,"{\"version\":\"published\"}slovnik-pojmov\u002Fopen-rate":103,"story-list":228,"getVacancies":353},{"page":4},{"id":5,"name":6,"state":7,"state_text":8,"url":9,"created_at":10,"updated_at":11,"links":12},4898,"Ecomail.cz Status","operational","All systems are go!","https:\u002F\u002Fstatus.ecomail.cz","2019-08-16T09:13:51.327Z","2026-05-20T09:49:08.506Z",{"components":13,"notices":16,"self":19},{"href":14,"count":15},"\u002Fapi\u002Fv1\u002Fcomponents",6,{"href":17,"count":18},"\u002Fapi\u002Fv1\u002Fnotices",23,"\u002Fapi\u002Fv1",{"data":21,"headers":80},{"story":22,"cv":77,"rels":78,"links":79},{"name":23,"created_at":24,"published_at":25,"updated_at":26,"id":27,"uuid":28,"content":29,"slug":61,"full_slug":61,"sort_by_date":62,"position":63,"tag_list":64,"is_startpage":40,"parent_id":62,"meta_data":62,"group_id":65,"first_published_at":66,"release_id":62,"lang":67,"path":68,"alternates":69,"default_full_slug":61,"translated_slugs":70},"Web Banner","2024-05-20T08:19:31.384Z","2026-05-22T09:42:10.979Z","2026-05-22T09:42:10.989Z",498607268,"409a6257-cf30-4cb6-bd62-f391b2e6d17b",{"_uid":30,"body":31,"data":32,"meta":56,"component":60},"ead7bb55-1b7e-4d39-826a-020bba50a92e",[],[33,41,49],{"url":34,"_uid":35,"text":36,"bgColor":37,"linkText":38,"component":39,"isDisplayed":40},"https:\u002F\u002Fecomail.app\u002Fregister","0d3c2ac7-32de-4696-a2d0-5d94d5c26785","Start free trial","yellow","Click here to get it!","banner_en",false,{"url":42,"_uid":43,"text":44,"bgColor":45,"linkText":46,"component":47,"textMobile":44,"isDisplayed":48,"linkTextMobile":46},"https:\u002F\u002Fwww.crossborder.edu.pl\u002F","35f37ca6-f450-43b7-8e11-6ad8ddc22410","Spotkajmy się 26 maja","dark-heavy"," na Crossborder E-commerce 👋","banner_pl",true,{"url":50,"_uid":51,"text":52,"bgColor":45,"linkText":53,"component":54,"textMobile":52,"isDisplayed":40,"linkTextMobile":55},"https:\u002F\u002Fecomail.cz\u002Fsoutez-o-cdp-tarif\u002F","65153cba-9a70-4294-98e3-be96e5b4df38","Získejte CDP pro svůj e-shop zdarma","To chci → ","banner_cs","To chci",{"_uid":57,"title":58,"plugin":59,"description":58},"2b4fc774-d140-4f1b-bfc8-f4299d1dc53b","","meta-fields","page","web-banner",null,30,[],"14ede2d0-047b-4894-8d30-a406accd7ff7","2024-05-20T13:29:40.582Z","default","\u002F",[],[71,73,75],{"path":61,"name":62,"lang":72,"published":62},"cs",{"path":61,"name":62,"lang":74,"published":62},"en",{"path":61,"name":62,"lang":76,"published":62},"pl",1779461154,[],[],{"age":81,"cache-control":82,"connection":83,"content-encoding":84,"content-type":85,"date":86,"etag":87,"referrer-policy":88,"sb-be-version":89,"server":90,"transfer-encoding":91,"vary":92,"via":93,"x-amz-cf-id":94,"x-amz-cf-pop":95,"x-cache":96,"x-content-type-options":97,"x-frame-options":98,"x-permitted-cross-domain-policies":99,"x-request-id":100,"x-runtime":101,"x-xss-protection":102},"81740","max-age=0, public, s-maxage=604800, stale-if-error=3600","keep-alive","gzip","application\u002Fjson; charset=utf-8","Fri, 22 May 2026 14:45:59 GMT","W\u002F\"ef6a60b8b5ea3d02aa7edeee6d067a6f\"","strict-origin-when-cross-origin","5.881.0","nginx\u002F1.29.1","chunked","Origin,Accept-Encoding","1.1 4077d2044c7730bc5c47619dce919130.cloudfront.net (CloudFront)","qplOKKYXiyD73BDyQsggdcsLxeBcKSTECHGx_14nD1iiBKLGPhWqSg==","DUB56-P4","Hit from cloudfront","nosniff","SAMEORIGIN","none","e55b446a-02c8-4d07-8ed1-914e51b53100","0.031097","0",{"data":104,"headers":220},{"story":105,"cv":77,"rels":218,"links":219},{"name":106,"created_at":107,"published_at":108,"updated_at":109,"id":110,"uuid":111,"content":112,"slug":206,"full_slug":207,"sort_by_date":62,"position":208,"tag_list":209,"is_startpage":40,"parent_id":210,"meta_data":62,"group_id":211,"first_published_at":212,"release_id":62,"lang":67,"path":62,"alternates":213,"default_full_slug":207,"translated_slugs":214},"Open rate","2026-01-26T15:17:59.789Z","2026-02-24T12:47:16.286Z","2026-02-24T12:47:16.300Z",138244422853391,"8ebd059b-a334-4ef5-8f17-54dbb49f623b",{"_uid":113,"meta":114,"term":106,"component":117,"is_public":48,"paragraph":118,"other_resources":203},"dab4691c-e1e1-437c-a851-ca9c6d964d4c",{"_uid":115,"title":106,"plugin":59,"description":116},"c9213892-94d7-403d-aedf-38a41f2c22d9","Miera otvorenia (open rate) vyjadruje percento príjemcov, ktorí otvorili e-mail, a patrí medzi kľúčové metriky úspešnosti kampaní.","glossary-term",{"type":119,"content":120},"doc",[121,151,173,181],{"type":122,"attrs":123,"content":124},"paragraph",{"textAlign":62},[125,133,146],{"text":126,"type":127,"marks":128},"Miera otvorenia (z anglického Open rate) je jedným z kľúčových ukazovateľov v ","text",[129],{"type":130,"attrs":131},"textStyle",{"color":132},"#000000",{"text":134,"type":127,"marks":135},"e-mailovom marketingu",[136,142,144],{"type":137,"attrs":138},"link",{"href":139,"uuid":62,"anchor":62,"target":140,"linktype":141},"https:\u002F\u002Fecomail.sk\u002Fslovnik-pojmov\u002Fe-mail-marketing\u002F","_self","url",{"type":130,"attrs":143},{"color":132},{"type":145},"bold",{"text":147,"type":127,"marks":148},", ktorý sa používa na hodnotenie úspešnosti e-mailových kampaní. Vyjadruje percentuálny podiel príjemcov, ktorí e-mail otvorili, v pomere k celkovému počtu doručených správ.",[149],{"type":130,"attrs":150},{"color":132},{"type":122,"attrs":152,"content":153},{"textAlign":62},[154,159,168],{"text":155,"type":127,"marks":156},"Miera otvorenia sa zvyčajne vyjadruje v percentách. Napríklad, ak bolo otvorených 250 z 1 000 doručených e-mailov, miera otvorenia je 25 %. Tento ukazovateľ pomáha marketérom pochopiť, ako dobre funguje predmet e-mailu, meno odosielateľa alebo načasovanie ",[157],{"type":130,"attrs":158},{"color":132},{"text":160,"type":127,"marks":161},"kampane",[162,165,167],{"type":137,"attrs":163},{"href":164,"uuid":62,"anchor":62,"target":140,"linktype":141},"https:\u002F\u002Fecomail.sk\u002Fslovnik-pojmov\u002Fkampan\u002F",{"type":130,"attrs":166},{"color":132},{"type":145},{"text":169,"type":127,"marks":170},".",[171],{"type":130,"attrs":172},{"color":132},{"type":122,"attrs":174,"content":175},{"textAlign":62},[176],{"text":177,"type":127,"marks":178},"Vysoká miera otvorenia zvyčajne znamená, že príjemcovia považujú e-maily za zaujímavé a dôveryhodné. Naopak, nízka miera môže signalizovať problémy, ako je nevýrazný predmet, nevhodné načasovanie alebo nedostatočne segmentovaná databáza príjemcov.",[179],{"type":130,"attrs":180},{"color":132},{"type":122,"attrs":182,"content":183},{"textAlign":62},[184,189,198],{"text":185,"type":127,"marks":186},"Optimalizácia miery otvorenia zahŕňa testovanie rôznych predmetov e-mailov (známe ako ",[187],{"type":130,"attrs":188},{"color":132},{"text":190,"type":127,"marks":191},"A\u002FB testovanie",[192,195,197],{"type":137,"attrs":193},{"href":194,"uuid":62,"anchor":62,"target":140,"linktype":141},"https:\u002F\u002Fecomail.sk\u002Fslovnik-pojmov\u002Fa-b-testovanie\u002F",{"type":130,"attrs":196},{"color":132},{"type":145},{"text":199,"type":127,"marks":200},"), personalizáciu správ alebo úpravu frekvencie zasielania e-mailov. Monitorovaním miery otvorenia môžu marketéri efektívnejšie budovať vzťahy so svojimi zákazníkmi a zvyšovať úspešnosť svojich kampaní.",[201],{"type":130,"attrs":202},{"color":132},{"type":119,"content":204},[205],{"type":122},"open-rate","slovnik-pojmov\u002Fopen-rate",-1290,[],119085561394681,"371ce89e-458c-4a09-985d-0d0631e1b452","2026-01-26T15:18:24.964Z",[],[215,216,217],{"path":207,"name":62,"lang":72,"published":62},{"path":207,"name":62,"lang":74,"published":62},{"path":207,"name":62,"lang":76,"published":62},[],[],{"age":221,"cache-control":82,"connection":83,"content-encoding":84,"content-type":85,"date":222,"etag":223,"referrer-policy":88,"sb-be-version":89,"server":90,"transfer-encoding":91,"vary":92,"via":224,"x-amz-cf-id":225,"x-amz-cf-pop":95,"x-cache":96,"x-content-type-options":97,"x-frame-options":98,"x-permitted-cross-domain-policies":99,"x-request-id":226,"x-runtime":227,"x-xss-protection":102},"75370","Fri, 22 May 2026 16:32:09 GMT","W\u002F\"1d586f9ca18158ff6344de78e38f5bf0\"","1.1 d917824445896f86f134abc6a9a257f8.cloudfront.net (CloudFront)","3bWZsfopm5tS9A7bxdpFdwSMAPX_yw2nDyEi6yptjcUZv1h136GU0w==","829d9cb6-a2dc-424c-b9b9-441df6c36c75","0.036876",{"stories":229,"cv":77,"rels":351,"links":352},[230,251,271,291,311,331],{"name":231,"created_at":232,"published_at":233,"updated_at":234,"id":235,"uuid":236,"content":237,"slug":239,"full_slug":240,"sort_by_date":62,"position":241,"tag_list":242,"is_startpage":40,"parent_id":243,"meta_data":62,"group_id":244,"first_published_at":245,"release_id":62,"lang":67,"path":62,"alternates":246,"default_full_slug":240,"translated_slugs":247},"Vyhlásenie o prístupnosti","2026-02-18T13:43:05.654Z","2026-03-16T12:18:35.426Z","2026-03-16T12:18:35.452Z",146360670872608,"67f5e04a-72f9-4c0e-b468-5a19988b39b6",{"_uid":238},"6e57fbde-0ed2-435e-b946-2f4390b13646","vyhlasenie-o-pristupnosti","text-pages\u002Fsk\u002Fvyhlasenie-o-pristupnosti",-50,[],134004292437481,"462b92ad-abe5-41bd-8f54-4e4f0b76398c","2026-02-18T13:43:41.494Z",[],[248,249,250],{"path":240,"name":62,"lang":72,"published":62},{"path":240,"name":62,"lang":74,"published":62},{"path":240,"name":62,"lang":76,"published":62},{"name":252,"created_at":253,"published_at":254,"updated_at":255,"id":256,"uuid":257,"content":258,"slug":260,"full_slug":261,"sort_by_date":62,"position":262,"tag_list":263,"is_startpage":40,"parent_id":243,"meta_data":62,"group_id":264,"first_published_at":265,"release_id":62,"lang":67,"path":62,"alternates":266,"default_full_slug":261,"translated_slugs":267},"Cookies spojené s funkciami Ecomailu","2026-02-18T13:42:26.259Z","2026-03-03T13:00:29.365Z","2026-03-03T13:00:29.386Z",146360509506589,"ca5ac65b-16ad-4dfc-a0ec-abfd2d598ee1",{"_uid":259},"ea47beaf-a58d-460e-b8f6-63d906767cbf","ecomail-aplikacia-cookies","text-pages\u002Fsk\u002Fecomail-aplikacia-cookies",-40,[],"98019f54-a093-4ef4-a48b-5f19f5468464","2026-02-18T13:42:29.678Z",[],[268,269,270],{"path":261,"name":62,"lang":72,"published":62},{"path":261,"name":62,"lang":74,"published":62},{"path":261,"name":62,"lang":76,"published":62},{"name":272,"created_at":273,"published_at":274,"updated_at":275,"id":276,"uuid":277,"content":278,"slug":280,"full_slug":281,"sort_by_date":62,"position":282,"tag_list":283,"is_startpage":40,"parent_id":243,"meta_data":62,"group_id":284,"first_published_at":285,"release_id":62,"lang":67,"path":62,"alternates":286,"default_full_slug":281,"translated_slugs":287},"Zásady spracúvania osobných údajov","2026-02-18T13:40:27.100Z","2026-04-07T13:48:32.047Z","2026-04-07T13:48:32.126Z",146360021439479,"5000e013-0db9-418c-8637-1b5ca11a67e8",{"_uid":279},"57eda532-d84e-4846-94fa-3b934d82c5d0","zasady-spracuvania-osobnych-udajov","text-pages\u002Fsk\u002Fzasady-spracuvania-osobnych-udajov",-30,[],"985121f2-ce0c-4b72-98de-bec95b7fe847","2026-02-18T13:41:52.927Z",[],[288,289,290],{"path":281,"name":62,"lang":72,"published":62},{"path":281,"name":62,"lang":74,"published":62},{"path":281,"name":62,"lang":76,"published":62},{"name":292,"created_at":293,"published_at":294,"updated_at":295,"id":296,"uuid":297,"content":298,"slug":300,"full_slug":301,"sort_by_date":62,"position":302,"tag_list":303,"is_startpage":40,"parent_id":243,"meta_data":62,"group_id":304,"first_published_at":305,"release_id":62,"lang":67,"path":62,"alternates":306,"default_full_slug":301,"translated_slugs":307},"Dátový register","2026-02-18T13:38:47.566Z","2026-03-06T16:10:13.240Z","2026-03-06T16:10:13.263Z",146359613735898,"9c4ba834-0f57-4402-9bc1-c9a872722ed4",{"_uid":299},"7538338e-d487-4754-a141-79f35fbf579b","datovy-register","text-pages\u002Fsk\u002Fdatovy-register",-20,[],"b62aa974-4a2f-4bd7-924c-ada033a19034","2026-02-18T13:39:01.921Z",[],[308,309,310],{"path":301,"name":62,"lang":72,"published":62},{"path":301,"name":62,"lang":74,"published":62},{"path":301,"name":62,"lang":76,"published":62},{"name":312,"created_at":313,"published_at":314,"updated_at":315,"id":316,"uuid":317,"content":318,"slug":320,"full_slug":321,"sort_by_date":62,"position":322,"tag_list":323,"is_startpage":40,"parent_id":243,"meta_data":62,"group_id":324,"first_published_at":325,"release_id":62,"lang":67,"path":62,"alternates":326,"default_full_slug":321,"translated_slugs":327},"Obchodné podmienky pre školenia","2026-02-18T13:35:05.506Z","2026-04-01T12:09:13.257Z","2026-04-01T12:09:13.292Z",146358704185846,"9a3fc521-5703-4ede-8537-109abb51b60b",{"_uid":319},"5fdd4460-1855-4db1-805a-c64b4477e148","obchodne-podmienky-pre-skolenia","text-pages\u002Fsk\u002Fobchodne-podmienky-pre-skolenia",-10,[],"ba87a6b1-32e1-4ba3-8b75-d421da431803","2026-02-18T13:36:35.056Z",[],[328,329,330],{"path":321,"name":62,"lang":72,"published":62},{"path":321,"name":62,"lang":74,"published":62},{"path":321,"name":62,"lang":76,"published":62},{"name":332,"created_at":333,"published_at":334,"updated_at":335,"id":336,"uuid":337,"content":338,"slug":340,"full_slug":341,"sort_by_date":62,"position":342,"tag_list":343,"is_startpage":40,"parent_id":243,"meta_data":62,"group_id":344,"first_published_at":345,"release_id":62,"lang":67,"path":62,"alternates":346,"default_full_slug":341,"translated_slugs":347},"Obchodné podmienky","2026-02-18T11:51:45.319Z","2026-03-16T12:21:02.077Z","2026-03-16T12:21:02.233Z",146333308214639,"d683c57d-7b33-4939-80cb-0017edaba979",{"_uid":339},"12f3c59b-f19e-4947-a421-cadc19410c7b","obchodne-podmienky","text-pages\u002Fsk\u002Fobchodne-podmienky",0,[],"96f895b3-2af9-4357-b82a-36f4bed590d7","2026-02-18T13:30:38.428Z",[],[348,349,350],{"path":341,"name":62,"lang":72,"published":62},{"path":341,"name":62,"lang":74,"published":62},{"path":341,"name":62,"lang":76,"published":62},[],[],{"data":354,"headers":449,"perPage":456,"total":457},{"stories":355,"cv":77,"rels":447,"links":448},[356,382,403,425],{"name":357,"created_at":358,"published_at":359,"updated_at":360,"id":361,"uuid":362,"content":363,"slug":370,"full_slug":371,"sort_by_date":62,"position":372,"tag_list":373,"is_startpage":40,"parent_id":374,"meta_data":62,"group_id":375,"first_published_at":376,"release_id":62,"lang":67,"path":62,"alternates":377,"default_full_slug":371,"translated_slugs":378},"Product Marketing Manager pro B2B SaaS","2026-05-20T12:00:53.322Z","2026-05-20T12:17:25.643Z","2026-05-20T12:17:25.661Z",178539943234848,"49cb2545-86a1-4212-afb4-6e0a06338b14",{"_uid":364,"flex":48,"job_type":365,"language":72,"location":366,"is_public":48,"hide_video":40,"youtube_id":367,"position_level":368,"reference_number":369},"d8fc02ee-1be1-4eb1-8390-7afb615128a8","Full-time","Praha","yfqIBHAsNkk","medior","A78","product-marketing-manager-pro-b2b-saas","kariera\u002Fproduct-marketing-manager-pro-b2b-saas",-430,[],349334337,"0853466c-90ca-4e03-be14-1ab3c2657081","2026-05-20T12:13:44.749Z",[],[379,380,381],{"path":371,"name":62,"lang":72,"published":62},{"path":371,"name":62,"lang":74,"published":62},{"path":371,"name":62,"lang":76,"published":62},{"name":383,"created_at":384,"published_at":385,"updated_at":386,"id":387,"uuid":388,"content":389,"slug":392,"full_slug":393,"sort_by_date":62,"position":394,"tag_list":395,"is_startpage":40,"parent_id":374,"meta_data":62,"group_id":396,"first_published_at":397,"release_id":62,"lang":67,"path":62,"alternates":398,"default_full_slug":393,"translated_slugs":399},"PPC Specialista pro SaaS","2026-03-27T13:12:50.736Z","2026-05-19T13:18:36.594Z","2026-05-19T13:18:36.614Z",159447329772001,"dfc76649-5fec-4f1f-b034-6efcab4af2f5",{"_uid":390,"flex":48,"job_type":365,"language":58,"location":366,"is_public":48,"hide_video":40,"youtube_id":367,"position_level":368,"reference_number":391},"a622a46c-d269-4d6f-afd3-6cbf67c0f5ee","A76","ppc-specialista-pro-saas","kariera\u002Fppc-specialista-pro-saas",-420,[],"39216801-ddd3-4181-a6be-d23ef9e1f6da","2026-03-27T13:44:04.736Z",[],[400,401,402],{"path":393,"name":62,"lang":72,"published":62},{"path":393,"name":62,"lang":74,"published":62},{"path":393,"name":62,"lang":76,"published":62},{"name":404,"created_at":405,"published_at":406,"updated_at":407,"id":408,"uuid":409,"content":410,"slug":414,"full_slug":415,"sort_by_date":62,"position":416,"tag_list":417,"is_startpage":40,"parent_id":374,"meta_data":62,"group_id":418,"first_published_at":419,"release_id":62,"lang":67,"path":62,"alternates":420,"default_full_slug":415,"translated_slugs":421},"Specialista technické podpory","2024-03-14T12:47:20.595Z","2026-05-19T13:32:14.791Z","2026-05-19T13:32:14.808Z",461512301,"648b3a02-eafb-49e3-ae92-1461ef91e11f",{"_uid":411,"flex":40,"job_type":365,"language":58,"location":366,"is_public":48,"hide_video":40,"youtube_id":367,"position_level":412,"reference_number":413},"e7fb61b1-71ec-454d-b70e-b9b8912ce256","junior","A50","specialista-technicke-podpory","kariera\u002Fspecialista-technicke-podpory",-130,[],"316d285b-df7c-42a2-a86d-e6015bfdf016","2024-03-14T12:58:06.713Z",[],[422,423,424],{"path":415,"name":62,"lang":72,"published":62},{"path":415,"name":62,"lang":74,"published":62},{"path":415,"name":62,"lang":76,"published":62},{"name":426,"created_at":427,"published_at":428,"updated_at":429,"id":430,"uuid":431,"content":432,"slug":436,"full_slug":437,"sort_by_date":62,"position":438,"tag_list":439,"is_startpage":40,"parent_id":374,"meta_data":62,"group_id":440,"first_published_at":441,"release_id":62,"lang":67,"path":62,"alternates":442,"default_full_slug":437,"translated_slugs":443},"Administrativní asistent\u002Fka","2024-03-14T11:31:57.299Z","2026-05-20T09:49:28.140Z","2026-05-20T09:49:28.158Z",461464633,"7c2da10e-5e53-43ff-80ab-fd2d75ed7d4e",{"_uid":433,"flex":48,"job_type":434,"language":72,"location":366,"is_public":48,"hide_video":40,"youtube_id":367,"position_level":412,"reference_number":435},"6fed9321-c18a-42ff-8c11-f2bb2830977d","Full-time \u002F Part-time","A60","administrativni-asistent","kariera\u002Fadministrativni-asistent",-120,[],"d3d8d8d0-0f01-4ae4-bbce-01b45c373f40","2024-03-14T13:33:45.517Z",[],[444,445,446],{"path":437,"name":62,"lang":72,"published":62},{"path":437,"name":62,"lang":74,"published":62},{"path":437,"name":62,"lang":76,"published":62},[],[],{"age":81,"cache-control":82,"connection":83,"content-encoding":84,"content-type":85,"date":86,"etag":450,"per-page":451,"referrer-policy":88,"sb-be-version":89,"server":90,"total":452,"transfer-encoding":91,"vary":92,"via":224,"x-amz-cf-id":453,"x-amz-cf-pop":95,"x-cache":96,"x-content-type-options":97,"x-frame-options":98,"x-permitted-cross-domain-policies":99,"x-request-id":454,"x-runtime":455,"x-xss-protection":102},"W\u002F\"e3f6bc868f61fe9828249f57bc9b5222\"","25","4","6Accgh1VatrCg9RDj_KYvNvK-qcjeyDXyJBn4F5Uq3zAZSKxvtxTEQ==","fd3bbd94-0901-4991-a2d7-f4370b7af438","0.038391",25,4]